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What Are Hashtags and How Do You Use Them?

A hashtag is a search term. It’s a word or a phrase with the # before it. Adding that sign makes the term searchable on Instagram. Hashtags are amazingly helpful for brands.

If you consider what your ideal client might be searching for and you add that hashtag to your post, your avatar will have a much better chance of finding you.

But don’t think that just because you post a hashtag your post will be found. If only it were that easy!

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When Entrepreneurs Get Sick

When you take on the role of being an entrepreneur off and it starts as a solo gig. If you’re lucky you get to hire an assistant, a tax and financial helper, and maybe even a social media marketer. But at the beginning, it’s likely just you.

When everybody in your house is sick, you realize you’re probably next. And if you don’t have any of your business systems written down, and you are bedridden, how can you get anybody to help you if how your business runs is all in your mind?

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Why Email Marketing Is Important

Email marketing is an important part of your overall digital marketing strategy. It allows you to send valuable content to people who are genuinely interested in what you sell or the services you provide. Find out why email marketing can really help.

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Why You Should Blog

Why should you blog?

Because it’s the basis of everything else you’ll do with your marketing.

At the very minimum it’ll help drive traffic to your site.

But there’s so much more. Read on to find out what!

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Keywords for SEO

Keywords are pretty much what they sound like. They’re the key to your SEO success: the most important words that you can include in your blog post.

Why? Because they’re the search terms that people are looking for.

Let’s dive in to learn more about keywords for SEO.

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Be A Charitable Brand Year Round

Charity doesn’t have to begin and end with the holiday season. Be a charitable brand year round. Your customers will not only appreciate it, but also be more inclined to shop with you or hire your services. There are many ways to get involved whether you have a product-based or service-based business.

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